Saturday, May 18, 2019

FuelSmart Technology - For Savings, Performance, & Versatility



Truck owners struggle to achieve profitability due to the following reasons:

  1. Diesel prices constantly rising, and
  2. Varying service conditions—heavy loads over flat roads, heavy loads over steep inclines, and light/zero loads.

How To Tackle The Problem
Price rise is countered by making engines more and more efficient, while varying service conditions call for the ability to switch three different engines in and out of the same truck on the fly!

Mahindra To The Rescue
Guess what? Both challenges have been addressed by Mahindra’s range of specially designed heavy commercial vehicles (HCVs), which use CRDe technology with electronically controlled diesel fuel injection. The combination of fuel economy and versatility in handling service conditions ensures profitability.

How CRDe Works
CRDe has an electronic control unit as a “brain”, which gets information about RPM, rail pressure, coolant temperature, oil pressure, and accelerator pedal from sensors. The engine’s mPOWER FuelSmart multi-mode switch reconfigures the engine for service conditions on the fly, adding life and performance to it.

Mahindra's 7.2 L FuelSmart engine has immense reserve capacity and is backed by 10 years of CRDe expertise. It delivers better mileage without the loss of power, pickup, or pulling ability—all with cleaner emissions, to keep you running for years.

Efficiency Innovation
The FuelSmart engine is one-of-its-kind in frugal fuel consumption. Its high fuel economy along with high performance with a high-pressure common-rail fuel injection system.

The Heavy-duty FuelSmart engines also feature the following innovations:

·         Unique individual cylinder head design lowers maintenance and repair costs
·         Modular cylinder head gasket for low replacement cost and ease of service
·         Wet liner design for minimum replacement cost
·         A water pump driven by the engine gear train instead of the belt, allowing trouble-free operation while also lowering chances of belt failure
·         Enhances vehicular capability to handle Dynamic road and load conditions
·         Optimised for Varied Duty cycles

Thursday, February 21, 2019

Presenting the brand-new Mahindra FURIO



Get More Profit or Give The Truck Back.Presenting the brand-new Mahindra FURIO.More Profit Guaranteed*


The brand-new Mahindra FURIO comes with a never-before, industry-first package of 5 promises. Designed around your business needs, these promises assure you the Highest Earnings, Complete Peace of Mind, Best-in-Class Comfort and Safety, Risk-free Ownership Experience and that too with an unmatched Guarantee - Get More Profit or Give the Truck Back. In fact, they will transform your business in such a big way that buying any other truck would be a big risk.

Best-in-class mileage with FuelSmart Technology – Higher profit guaranteed.

Give your business a competitive edge with Mahindra’s FuelSmart technology that lets you choose between superior mileage and optimum power as and when your business demands. Turn on the Heavy mode when carrying full loads. Use the Turbo mode when transporting big loads over steep inclines. Or simply switch on the Light mode when running without a load. Each mode squeezes the maximum efficiency from the mDi Tech FuelSmart engine to give you nothing but higher profits.

Highest Payload – Higher profit guaranteed.

Whatever you transport with the Mahindra FURIO, you will bring in more profits than ever before. Be it fruits, vegetables, milk, industrial goods, auto components, sand or cement, the FURIO is built to outperform on the road and in the account books too. All thanks to the mDi Tech engine and the FuelSmart technology which work together to optimise fuel-efficiency.

Best-in-class cabin – Better comfort, safety and convenience guaranteed.  

Ergonomically designed for a top-of-the-line driving experience, the FURIO exceeds your expectations of comfort by a wide margin. It gives you a new-age driving experience that was never available in trucks before.
The dashboard is not just attractive, it also comes with an intelligent Digital Instrument Cluster, provision for a music system and most importantly, 8 air vents for superior cabin ventilation. The driver’s seat has a 4-way adjustable setting to offer the most optimum driving posture. Add to this the tilt and telescopic steering and you have a truck that allows you to make small adjustments for big driving comfort. Now what does this all mean? Simple, more trips, even more earnings!

The Mahindra FURIO also pushes the category standards for safety even higher. A wide windshield gives greater visibility to the driver and aids in higher awareness of the area around the truck. Dual chamber headlamps provide longer light-throw to increase the safety quotient. Fog plus cornering lamps, a first in the ICV segment, increases visibility around turns at night and also adds extra assurance in the monsoons or in foggy, overcast conditions. The metallic bumper and fenders protect the main body of the truck and act as reinforcers in case of a collision.

FURIO’s cabin meets the ECE RZ9 ROZ crash norms and is the safest in its class. A 10-bar air brake system gives you superior braking performance just when it is most needed. The chassis is made with a high strength low alloy (HSLA 550) material which gives the FURIO a solid and reassuring stability and an anti-roll bar enhances this stability even further.

Now for a small but extremely thoughtful feature. This truck starts in neutral gear only. Which means a little bit of forgetfulness won’t have any big consequence.

5 years / 5 lakhs kms Free AMC and Transferrable Warranty –Peace of mind guaranteed.  
In the span of 5 years, you will earn nothing but profits as it’s an offer unlike any other. The free AMC will reduce your maintenance costs drastically and increase your profits. Our service warranties also ensure that your vehicle performs in the long run. You don’t even have to bother about its resale value, as the FURIO comes with a transferable warranty, so you can pass on the benefits to anyone at any time and experience risk-free ownership.  

Overall, you’ll not even once think about taking the risk with any other truck.


All thanks to the mDi Tech engine and the FuelSmart technology which work together to optimise fuel-efficiency, the comfort and driving experience that is nothing less than world-class for you. And more than anything, the assurance of ‘Get more profit or give the truck back’ makes any FURIO truly incomparable.

Thursday, December 13, 2018

3 BLAZO X 31 Can Get You a New BLAZO X 31 totally free in 5 Years!



Mahindra BLAZO X 31 saves rupees at a rate that would get you a BLAZO X 31 trucks free in 5 years. Enabled by Mahindra’s first-mover advantage on the latest technologies, the BLAZO X range of HCV trucks has smashed the ceiling on savings, amidst the current fuel price hike and uncertain Freight rates.

Lowest Maintenance & Total Cost of Operation (TCO)
BLAZO X 31 has the lowest TCO across the segment. Its scheduled 30,000 km maintenance requires a change in only the DCU filter, whereas competitors’ trucks also need changes in dampener kit and air oil separator. Maintenance cost for 3,60,000 km or 4 years is Rs.14, 640 for X 31, whereas it is between Rs. 60, 225 and 90,000 for the competition. BLAZO X 31 also has the lowest diesel exhaust fluid consumption  (i.e., AdBlue), 30% less than the competition. The three-bellow lift axle provides a ground clearance of 190/130 mm, compared to the competition’s 180/120 mm; this minimizes vehicle damage and saves the cost of adding leaf springs or modifying the suspension.

Power & Displacement
The best-in-class Mahindra mPower FuelSmart engine, with the largest displacement in the segment—7.2 litres that delivers 274 HP highest in the HCV segment. This, together with the FuelSmart technology, ‘Turbo’, ‘Heavy’, and ‘Light’ multi-mode switches, ensures more reserve power, greater engine life, and the best fluid efficiency in the segment. The truck also clocks more trips at a lower cost and has faster turnaround time.

Fuel Efficiency
Competitors’ trucks need 550 litres in a month, owners pay for 580 litres, while a BLAZO X 31 needs only 510 litres. This puts money directly into the fleet owner’s pockets from the get-go and reduces the effort of negotiating with drivers on price.

Industry-first Savings Packages from Mahindra

BLAZO X 31 offers a guaranteed mileage, lowest in class oil drain intervals and lowest lubricant prices, Smart SCR Airless technology for added savings towards ADBlue consumption and an industry-first
6 years/6 lakh kms transferable warranty for the most hassle-free owner experience in its class.

Friday, November 23, 2018

BLAZO X — Retiring The Concept of ‘Resale Value’




BLAZO X — Retiring The Concept of ‘Resale Value’

Attention, fleet owners: you are about to radically change your approach to vehicle ownership. You may be in the habit of evaluating ownership by tallying price of the truck, interest on the loan, cost of repair and maintenance, and ‘resale value’. Mahindra BLAZO X changes the game by delivering so much value from day-one that it makes resale a thing of the past. Here are the extras backing that bold claim.

Lowest Total Cost of Ownership is the BLAZO X’s biggest gift to fleet owners. High oil drainage interval, 9% savings on lubricants, 9% additional overall saving, and 32% savings over other trucks.

To make this possible, BLAZO X uses more cutting-edge technology than its competitors. The MPOWER engine with Mahindra's CRDe expertise, FuelSmart for highest mileage, easy access to SCR Technology, lower maintenance, and longer engine life makes the savings possible.

BLAZO X builds loyalty like no other with its industry-first 6 lakh/6 year transferable warranty on guarantee, gearbox axle, cabin, and chassis. It has a strong chassis, sturdy cabin-body suspension, and reliable braking system for safety. A robust front-axle, a 395 mm diameter clutch, and a heavy-duty gearbox for ease of driving.

Finally, it takes all the anxiety, tension, and hassle out of ownership through incredible cash-backed guarantees: enjoy better mileage or return your truck, 48 hours breakdown service or get Rs.1000/day, 2 hours service response or Rs.500/hour, 36 hour guaranteed turnaround at workshops or Rs.3000/day, guaranteed availability of 150 fast moving maintenance parts else they are free, 250 critical spares available at dealerships or they’re free.

BLAZO X is the only truck that assures a saving of Rs.15,000* per month, i.e., an annual saving of Rs.1,80,000 or a potential lifetime savings of Rs 9,00,000. Its message is this: drive more and save more today, rather than think of the little money from resale years later.

Monday, November 5, 2018

Mahindra BLAZO X



BLAZO X gives your Xtra Mileage.
Because only a BLAZO can beat a BLAZO.

On February 4 at Auto Expo 2016, Mahindra Truck & Bus (MTB) launched the New Mahindra BLAZO, India’s first #SMARTTRUCK with the innovative FuelSmart technology. Thanks to this technology, BLAZO came with the first-ever mileage guarantee, creating history in Indian trucking and transport. To give customers added confidence, the company also offered a service guarantee with the BLAZO. So that transporters never had to worry about breakdowns and downtime.

Within 2.5 years of launching the BLAZO HCV series, Mahindra Truck and Bus has experienced substantial volume and market share growth. As per the FY19 half-yearly performance, the company’s HCV volume grew by 79% over 56% for the industry, giving it a market share of 4.9%. Today, there are over 19,900 BLAZO s on the road clocking over 70 crore km and the best thing is that 49% of customers have already made a repeat purchase.

Now in 2018 Mahindra is launched the BLAZO X, which delivers the best mileage in the HCV market, even more than the BLAZO.

BLAZO X is the silver lining in the dark cloud of rising fuel costs. It improves upon the already high fuel-efficiency of its predecessor, the BLAZO, through improvements in the intercooler, fan, and turbo. With a total of 6 guarantees covering mileage, service and spares, BLAZO X provides a way for businesses and owners to combat high transport costs.

Mahindra’s innovative FuelSmart technology also allows drivers to choose from three modes - Turbo, Heavy and Light at the touch of a button - to adapt to different load conditions thereby improving engine life, reducing the need for maintenance and getting more mileage in all load conditions.

Now, drivers will also experience less fatigue and perform better due to features like tilt & telescopic steering wheel, 3-way adjustable seats and comfortable sleeper berths which combine to reduce fatigue during long journeys. Added to this, there’s the large windshield and rear-view mirrors and the Driver Information System (DIS) integrated into the dashboard for RPM, temperature, fuel, and speed to give instant information about important vehicle parameters to the drivers and to alert them about any possible vehicle situations.

BLAZO X has the lowest Total Cost of Ownership among HCVs due to its high oil drainage interval, 9% savings on lubricants, 9% additional overall saving, and 32% more savings than other trucks. It also comes with a 6 year/6 lakh km transferable warranty and the unique MCOVER insurance package. BLAZO X is truly the best proposition in the truck segment for both owners and drivers.


Wednesday, April 25, 2018


Mahindra salutes the efforts of those truck drivers who believe in the education of their girl children and work much harder to make it happen. And ‘Mahindra Saarthi Abhiyaan’ is a humble attempt to provide the daughters of the truck drivers of this country with scholarships so they can pursue further studies and carve out a career for themselves.









This year, the scholarship disbursement ceremony  was held at our dealerships across fourteen transport hubs throughout India which included the remotest of towns and villages like Salem, Tuticorin, Vijayawada, Ranchi, Panipat, Jalandhar, Varanasi, Jabalpur, Chandrapur and more. Certificates and demand drafts worth 10000/- were distributed.


 The ceremony was graced by the local VIPs, our key customers and members of several transport associations and dealership teams. Attending the do were also the entire sales team of the Mahindra Truck and Bus Division. And we’d like to thank everyone present for their support.
The prideful walk of the daughters heading onto the stage to receive their scholarships and the token of appreciation from the dignitaries was heartening to see. And yes, it was indeed an event that brought tears to the eyes of everyone present.
Here’s what some of the scholarship recipients say:
INSERT THE SOCIAL POST CREATED
Finally, this program aims at portraying the spirit of Mahindra’s RISE Philosophy – of Driving Positive Change and to RISE for Good!
https://www.facebook.com/MahindraTruckAndBus/videos/10156356966466532/
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Friday, April 6, 2018


MTEA 7th EDITION: INDIA’S BIGGEST TRANSPORT AWARDS GETS BIGGER!

Since the 7th Edition of Mahindra Transport Excellence Awards (MTEA) was webcast LIVE many of you are already aware that ROAD SAFETY and INNOVATION were the mantras of the evening that marked the ceremony. It took place on the 7th of March 2018 at the Ashoka Hotel in New Delhi. An evening that was brimming with the positivity, excitement and anticipation of the who’s who of the Indian road transport industry. All of whom gathered to honour our OUTPERFOPERMERS!

The MTEA recognizes various stakeholders in the trucking industry on parameters like Outperformance, Excellence, Innovation and Change Leadership and judges against the backdrop of Mahindra’s RISE pillars Accepting No Limits, Alternative Thinking and Driving Positive Change. The initiative, with its inclusive nature, has set for itself high standards!

We would like to express our deepest gratitude to the Ministry of Road Transport & Highways that has continued to support the program for the fifth consecutive year. Besides higher numbers, the entries also exhibited better quality, more interesting stories and a stronger pitch, giving us a feeling that the MTEA has come of age.
Bringing you the highlights –
Panel Discussion on a pertinent topic Commercial Vehicle End-of-Life Policy in India, moderated by Vivek Law, a prominent name in the Business News Channel industry. The discussion focused on the likely contours of the policy as well as the impact of such a policy on all stakeholders like CV OEMs, government agencies, Fleet Owners, Single Truck Owners, etc.



Mr. Vinod Sahay, CEO, Mahindra Truck and Bus and Construction Equipment Division presented the report card of the awards program, reaffirming our commitment to continue, strengthen and make more relevant, this RISE initiative. He shared with the audience, the fact that the awards program was becoming bigger and better with every passing year and was attracting better quality entries, which is a heartening news.



Mr. Veejay Nakra, Chief of Sales & Marketing, Auto Division talked about the inclusion of SCV & LCV Category. He stressed upon important role-play by the segment in emerging Indian economy through last mile distribution.

Dr. Goenka addressed the gathering about the significant changes in Economies and financial markets. In his speech, he said “The best way to predict the future is to create it”. He urged the gathering to invest in own Light of Knowledge initiative, within their company, community, ecosystem. He said, “There can be nothing better than investing in sharpening the saw, to better prepare for the ever-changing forest.” He talked about MTB’s ‘The Light of Knowledge’ initiative – MPower for Youth Transporters in this context. Dr. Goenka’s speech was followed by MPower book launch
On the theme of Road Safety, this year we introduced a new short story contest called "Come Home Papa" in collaboration with our literary partners, #TellMeYourStory. Mahindra Saarthi Abhiyaan Scholarship winner girls were asked to write stories on Road Safety, based on father’s experiences on the road. All the stories were published online, at www.tellmeyourstory.in and the best thirty stories have been chosen for publishing in the book. Four Saarthi Abhiyaan Outperformers were felicitated with their family members and Bulbul Khan and Rukhsar Khan were declared as the joint national winner for "Come Home Papa" – Story contest.
  


Mr. Rajan Wadhera, President – Automotive Sector and Member – Group Executive Board, Mahindra & Mahindra Ltd. reinforced that MTEA will continue to applaud the endeavours of the unsung heroes of our industry in the years to come.




Speaking on the occasion, Y.S. Malik, Secretary, MoRTH, extended praise for the Mahindra Group for coming up with such a recognition for one of the most important sectors of the Indian economy. And expressed the need for the industry to honour those who are thriving to make a change in their day to day work and said that this effort is in that direction!

The final RISE Moment!

Let’s sign off by saying that MTBD’s signature brand property, now 7 editions old, aimed at honouring the unsung heroes of the road transport, Mahindra Transport Excellence Awards will continue to strengthen the brand while delivering respect, self-esteem and recognition to multiple stakeholders of the Indian Road Transport Ecosystem. Let’s unite to RISE together!
*For the complete list of awards please see our extensive report here